The Moroccan industrial group dedicated to comfort.
From polyurethane foam chemistry through to the retail store, we design, manufacture and distribute technical foams, mattresses and bedding for professional and private customers, in Morocco and for export markets.
News Innoflex Group raises MAD 200 million with CDG Invest Growth to accelerate its industrial expansion →Manufacturer and distributor,
from raw material to end customer.
A degree of vertical integration rare in Morocco: we control every stage of the value chain, which enables us to guarantee quality, lead times and fair pricing.
Foaming
Continuous and batch polyurethane foam production: HR, visco, HD and conventional formulations.
IndustryConversion
Custom cutting, visco and latex moulding, PU recycling unit.
IndustryManufacturing
Foam, spring and hybrid mattresses, private label and OEM, on automated industrial equipment.
IndustryB2B distribution
Upholsterers, hotels and riads, distributors, manufacturers and export.
ProfessionalsB2C retail
Our Moul Pounj and BED networks and our online brand Enia, close to Moroccan households.
ConsumersWhy professionals choose Innoflex.
Industrial facilities, a distribution network and a logistics capability that few players in Morocco bring together.
Full vertical integration
Foaming, conversion, manufacturing, distribution and sales: we control every stage, and with it quality, lead times and price.
Leading industrial capacity
A continuous foaming line, 20 cutting machines, 20,000 m² of workshops and more than 1,000 mattresses produced every day.
Certified, locally made quality
An ISO 9001:2015 certified quality management system and a local integration rate above 85%: products designed and manufactured in Morocco.
Our own logistics fleet
More than 30 transport vehicles and delivery within 48 hours anywhere in Morocco for items in stock.
A unique distribution network
More than 200 resellers, more than 40 Moul Pounj stores, 3 BED showrooms and online sales: our products are available throughout Morocco.
Innovation and circular economy
Development of bespoke formulations, prototypes within 4 to 8 weeks and a polyurethane foam recycling unit.
Two divisions, the same high standards.
Industry
B2B · Morocco & export
Technical polyurethane foams
HR, visco, HD, latex and moulded foams. Calibrated densities and bespoke formulations, 35+ grades in stock.
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Bedding, private label & OEM
Foam, spring and hybrid mattresses for hotels, distributors and large retailers.
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Industrial applications
Automotive, acoustic and thermal insulation, furniture, pillows and packaging.
Discover →Retail
B2C · Morocco
Moul Pounj
The network of mattress, foam and bedding stores offering factory-direct prices across Morocco.
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BED · Bed Sleep Store
Premium bedding and the Bed Pros offering for the hospitality sector, with showrooms in Casablanca, Marrakech and Agadir.
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Enia
The roll-packed mattress with a 100-night trial, sold direct from the factory.
Discover →Foam at the heart of many markets.
A growing group, structured to last.
Since 2014, Innoflex has invested every year in its industrial facilities and its people, to build a benchmark industrial platform in Morocco.
In April 2026, Innoflex Group announced a MAD 200 million minority fundraising, including MAD 110 million provided by CDG Invest Growth, and the signing of a MAD 140 million investment agreement under the Investment Charter.
- 2014
PU foam production begins in 400 m² premises in Casablanca.
- 2020–21
Continuous foaming line: capacity increased tenfold, with 7,500 m² of covered space on a 2 ha site.
- 2022
ISO 9001 certification, PU recycling unit, visco and latex moulding.
- 2023
Launch of the Moul Pounj store network.
- 2025
New 10,000 m² industrial site dedicated to mattress manufacturing.
- 2026
MAD 200 million fundraising and launch of a new 25,000 m² industrial site.
Featured
Join a growing industrial group.
R&D, production, quality, sales and marketing: we are recruiting talented people who want to build the Moroccan industry of tomorrow.
View opportunitiesLooking for foam or bedding?
Upholsterers, hotels, distributors, manufacturers: send us your requirements and our team will respond within 24 hours with a priced proposal.
Request a quote